Amy most recently served as Chief Marketing Officer for Martha Stewart Living Omnimedia, creating a new position to develop a unifying marketing strategy and initiating the development of key unifying marketing vehicles for the company, including a new logo and advertising campaign. Prior to that, Amy was the Director of Marketing & Communications for NYC2012, New York’s Olympic bid, where she developed and executed both the local and international campaigns for this first-ever endeavor.
On a Sunday afternoon in June 2006, Amy Stanton settled onto a couch in a plush, Bel Air home. Seated across from her was Torino 2006 silver-medalist Gretchen Bleiler. The two had been brought together by a mutual family friend to discuss Stanton's vision for an athlete representation agency focused on women.
“There are a ton of signs that (read more)
What do you want to be when you grow up? No matter what your age, it’s always fun to think about what you want to do for a living. Whether it’s a first career, a new career or a career shift, you can look to a group of remarkable women who are forging new paths and establishing themselves as role models (read more)
A sold out audience of 235 sports marketing professionals, athletes, brand managers and eager college students gathered at the Red Bull headquarters in Santa Monica, Calif. last night (read more)
While many publications at this time of year remind us of what happened in 2009, I would just as soon consider the past year as a "year-of-personal-development" and move on. As an independent business owner and writer, I can honestly say that the past 12 months as been as brutal as any I've ever seen. While I don't believe we can (read more)
Created by Tadpole Marketing In partnership with Stanton & Company This highly anticipated event is designed to inspire individuals through the contributions of influential women in sports marketing. The unique format includes a networking reception, a panel of experts and through our round-table discussions, allows attendees to get face-time with the panelists instead of being a number in (read more)